TV and Film Violence Essay Example for Free

Television and Film Violence Essay Does the brutality in films and on TV add to savagery in the public eye? This inquiry has been bantered for a considerable length of time. During that time around 2,500 books and articles have been composed on the impacts of TV and film viciousness on human conduct. In this article would sum up some the most recent deduction regarding this matter. The aftereffects of one of the most broad investigations at any point done regarding the matter of savagery and TV were discharged in 2003. Analysts followed 329 subjects more than 15 years. They found that the individuals who as kids were presented to rough TV shows were considerably more prone to later be indicted for wrongdoing. Analysts said that, Media savagery can influence any youngster from any family, paying little heed to social class or child rearing. Young ladies who observed in excess of a normal measure of savagery would in general toss things at their spouses. Young men who grew up viewing vicious TV demonstrates were bound to be rough with their spouses. Analysts finished up in Developmental Psychology that, Every brutal TV show builds somewhat the probability of a kid growing up to carry on more forcefully. Well glance at a greater amount of the exploration in a second. Canada was one of the main nations to widely explore this issue. The aftereffects of their investigations incited a portion of their specialists to devise the V-Chip. As you may know, the V-Chip permits guardians to bolt out TV programming they think about frightful to their youngsters. Despite the fact that the worry in Canada was basically viciousness (subsequently the V-chip), in the United States there is likewise incredible worry about sexual substance presumably more than in most other industrialized social orders. Consequently, the V-chip can be modified to screen out both savagery and sex. Cause-Effect Proof An unmistakable reason impact connection between media brutality and viciousness in the public eye is muddled by the way that kids are commonly presented to numerous improvements as they grow up, a considerable lot of which could assume a job in later conduct. For instance, during a childs life we cannot limit the job of such things as savage computer games, the social estimations of guardians and friends, or general day to day environments. In the event that you eat something that you have not attempted previously and quickly become ill, you will most likely accept theres an immediate connection between the two. What's more, if at some later date you disregard your first experience and eat something very similar once more, and quickly become ill once more, you can be genuinely certain that whatever you ate makes you wiped out. No advanced science here, simply clear circumstances and logical results. Tragically, with regards to viciousness in the media, the circumstances and logical results isn't as promptly obvious. A couple of decades back you would see specialists in TV ads embracing a specific brand of cigarettes. Numerous clinical specialists smoked. Not today. Today the proof is clear: smoking is the main source of preventable heath issues and unexpected passing in the United States. Despite the fact that for quite a long time the cigarette producers stifled proof that connected smoking to medical issues, in the long run the reason impact relationship got evident to any individual who needed research the realities. In contrast to the circumstances and logical results in the case of your eating something and promptly becoming ill, the impacts of cigarette smoking arent quickly evident. Its lone years after the fact that numerous smokers create lung disease, heart issues, emphysema, sexual issues, and so on. Similarly in the wake of taking a gander at long periods of gathered information were presently perceiving a connection between viciousness in the media and social issues. The aftereffects of an investigation discharged in March, 2002 that followed 700 male and female young people over a seventeen-year time span demonstrated an unmistakable connection between TV seeing propensities and demonstrations of animosity and wrongdoing in the later life. All other conceivable contributing ecological components, for example, neediness, living in a savage neighborhood, and disregard, were calculated out of this investigation. As per one of the creators of the examination, the discoveries help concrete the connection among TV and brutality. The examination is point by point in Science. | Violence and TV Ratings Its notable that TV brutality holds a fascination for most watchers and this fascination converts into appraisals and benefits. Along these lines, most media officials have been hesitant to concede that media viciousness is in any capacity answerable for brutality in our general public. On the off chance that it werent for the evaluations and benefits included, makers would without a doubt be substantially more ready to recognize the mischief in TV and film brutality and take care of business. After numerous secondary school understudies passed on in a shooting frenzy at Columbine High School in Littleton, Colorado in April, 1999, numerous individuals rushed to accuse the media. Rough computer games and a notable film were viewed as contributing components. All things considered, an unmistakable circumstances and logical results is difficult to set up. For instance, a large number of youngsters were presented to both of these impacts for the duration of their lives without going on a deadly frenzy. Be that as it may, when you include outrageous annoyance, simple access to weapons, and an unconcerned and flippant demeanor toward the lives of others, the outcomes can be totally different. In 1992, TV Guide authorized an investigation of a run of the mill 18-hour TV communicate day to decide levels of savagery. The systems and the more mainstream link channels were observed for intentional, plain, purposeful conduct including physical power or weapons against others. There were 1,846 demonstrations of brutality that separated along these lines.

Marketing Consumer Behaviour Consumer Preservation

Question: Depict about the Marketing Consumer Behavior for Consumer Preservation. Answer: Presentation Upgrading on the customer conduct has become a typical subject for some associations. The contention on the side of the buyer conduct is easy to comprehend. Placated shoppers are accounted for to have higher purchaser conservation rates, commit a bigger portion of their gathering paying out to the firm, as they are probably going to prescribe others to end up being the customers of the business (Beckett, Hewer Howcroft, 2000). To screen the general execution and the guide for development, the organization for the most part rely upon the buyer reaction. The input is gotten by means of the customer conclusions that contain the proportions of fulfillment, the repurchase goal just as through the verbal. The examination done by numerous organizations is planned at researching on the every now and again utilized consumer loyalty measurements just as the progressive client practices (Belz Peattie, 2009) .On the client measurements, it looks on the parameters like consumer loyalty, client de sire, client esteem and the repurchase aim. The buyer reaction idea to the commercial center disappointment has altogether affected the marvels like the brand devotion and the repurchase plans. For the retailers, it has been a different intrigue in light of the fact that the retail foundation is typically a road for the grumblings of the buyers (East, Wright Vanhuele, 2013). This report dissects on the examination of the charge perspectives from the gathering grouping as indicated by Singh article and my situational reaction from the previous section A. Further, coordinating on close to home reaction to the circumstance to the portrayal of Singh. The report likewise clarifies the customer conduct hypothesis to portray the job of desires, fulfillment, and grievance utilizing the purchaser conduct distinguished. Do you think your objection conduct is more impacted by your perspectives, convictions and conclusions in the table above or by the particular circumstance? Why I think the viewpoint like perspectives, convictions and assessments impacts the grievance conduct. The explanation am stating this in light of the fact that to buy something you need to like the item relies upon your demeanor every now and then. Besides, its on what you have confidence in, if the item isn't acceptable you won't get it, and your sentiment with respect to a specific item matters instead of others. These components extraordinarily effect on the customer conduct instead of a given circumstance. For instance, you can't buy something in light of the fact that your companions or relative sentiment on that item is acceptable. Contrast your reactions and an individual who responded contrastingly to you. What highlights did they select in their table? For what reason would they say they are distinctive to you? My companions reaction to grumbling was unique in relation to mine. I have given her reaction on the table beneath. On a portion of her reaction they are like what I reacted. Grievance ATTITUDES Buyer Alienation Most organizations care nothing at about the client. Concur Oppose this idea Individual Norms I regularly grumble when Im disappointed with business or items since I feel it is my obligation to do as such. Concur Oppose this idea Social Benefits By submitting questions about inadmissible items, over the long haul the nature of items will improve. Concur Oppose this idea Hope Voice Accepting you whined about the circumstance in point 1 above, how likely is it that the association would take care of your concern and give better help to you later on? Likely Improbable Hope Private Accepting you announced the circumstance in direct 1 toward your companions (who utilize a similar association), how likely is it that your companions would quit utilizing that association out and out? Likely Improbable Hope Third Party Accepting you announced the circumstance in guide 1 toward a purchaser office, for example, the Australian Competition and Consumer Commission (ACCC), how likely is it that the ACCC would make the mechanics shop deal with your concern? Likely Improbable Worth Voice How likely is it that you would grumble to the association in point 1 in the event that you were almost certain the association would take care of your concern and give better help later on? Likely Improbable Underneath table demonstrates her reaction to the circumstance 1 HER RESPONSE A B Significance of the circumstance High Low Did you feel humiliated? Truly No Have you at any point griped already to an association? Indeed No Was it simple to grumble to the supplier this time? Indeed No Was there a ton in question (monetary? Social? Wellbeing?) Indeed No What sort of individual right? I support what I accept is correct I am not the sort to gripe Do you figure the organization ought to have taken care of things better Indeed No Were you with family/companions who didnt need you to grumble No Indeed Did you whine? Indeed No The reaction were distinctive in my circumstance since I respond diversely on different circumstance from my companion for instance reaction in the event that I had grumbled past to me I have never griped to an association however to her she has done so a few time. Its everything about her purchaser conduct which is not the same as mine. 5i) Comparison of the case perspectives to the bunch gathering to Singh As indicated by Singh, he has four arrangements of the gathering grouping of an individual dependent on the case these are passives, voicers, irates, and activists. These characterizations will be contrasted with the grievances mentality reacted from the past circumstance 1 and figured out which I fall at. Inactive bunch gathering of buyers speaks to those disappointed and whose expectation to whine are beneath normal on the part of voicing objection to the suppliers of the disappointing assistance. On this sort of gathering, they are least to make any move, as they seem, by all accounts, to be predictable with the non-grumblers fragment (Quester, Neal, Pettigrew, Grimmer, Davis Hawkins, 2007). Correlation of this is submitted on my question demeanor on the estimation of the voice result I specified that I would probably gripe to the association to take care of my concern and offer a superior support later on. This case shows am the person whose goal to gripe the part of voice grievance. Accordingly, I can't bomb in this gathering of individuals. The subsequent bunch is the gathering of the voicers. On this gathering of people are described unhappy clients who certainly are underneath the normal on close to home just as outsiders activities. Significantly more particularly the individuals have next to no compelling reason to take an interest in the negative switch support (Wierenga, van Tilburg, Grunert, Steenkamp Wedel, 2012). By and by, they might be biggest on the voice component, meaning that the client emphatically complaints to the specialist co-op to getting the correct .Comparison to this is my demeanor to fight reaction on the estimation of private angle showed that I would probably make reference to the circumstance to my companions who might likewise quit utilizing the association through and through. Further reaction to the estimation of the outsider methods I would most likely report the frequency to the buyer office with the goal that the association will change the circumstance. This accordingly shows I don't f all under this class as the purchasers are beneath normal on close to home and the outsider activities. The following gathering group is the irates, which speak to the aggravated purchasers who appear better than expected on close to home reactions just as better than expected tendency to dissent legitimately to the vender. The clients not simply gripe straightforwardly to the specialist organizations yet moreover change support. In any case, the shoppers are not as liable to hold onto any sort of outsider activities. Correlation with the response I gave on the objection mentality, I may probably make a move to the outsider and report the occurrence to purchaser organization. Further, on the worth protection, I would most likely make reference to companions and family members who might prevent utilizing the administration from the association. I would not fit into the gathering as a result of a part of significant worth gathering; the people in the gathering are more averse to make outsider move, which is in opposition to me. The last bunch is the activists who speak to disappointed customer who are included by all the above viewpoints all the more so whining to the outsiders. They look to some extent like the idea of the customer extremist. Correlation with this gathering I show the qualities in all the above measurements. Resemble an extremist particularly when I reacted I likely report the occurrence to the shopper organization (Gunter Furnham, 2014). Further, when I didn't get the request for the dress, I finished from the suppliers messages, internet based life post, and messages. Extra, I would almost certainly specify the circumstance to the companions and family members. This show is happy to go over the edge all together the retailer to review on my issue. ii) Response to the circumstance matches with the Singhs portrayal of my bunch My reaction to the circumstance coordinated the portrayal giving by Singhs on the way that it grumbles perspectives displayed looked like the circumstance that was given from the examination (Solomon, 2014). It investigated on how the disappointed client appeared on changed measurements like the outsider, and the private activities. Job of desire, fulfillment and grumblings utilizing conduct hypothesis Purchaser fulfillment is the focal segment in the advanced promoting thought and practices. On the idea, it underscores on conveying of the shoppers and acquire a decent return for the association (Evans, Jamal Foxall, 2006). Along these lines, the general personal satisfaction is relied upon to be upgraded. The buyer conduct hypothesis that would be utilized is the

Top 10 Application Tips #9 Tracking and Communication COLUMBIA UNIVERSITY - SIPA Admissions Blog

Top 10 Application Tips #9 â€" Tracking and Communication COLUMBIA UNIVERSITY - SIPA Admissions Blog This is the 9th entry in our series entitled Top 10 Application Tips.   I highly recommend that you take the time to slowly read this entry as it will answer many of the questions we have been receiving by email.   I know it is a little long, but hang in there because this entry will help you to understand how you can track what is going on with your application after it has been submitted. Do please note that you cannot change any information on your application after it has been submitted. Also, and I cannot emphasize this enough, when an application becomes complete in our system has no impact on the decision. What does matter is that all application information is submitted by the deadline. It is normal for us NOT to have all applications completed for up to three weeks past the deadline.   We manually review each application for completion and this takes time. Do not panic if you log in after you have submitted your application and see that it is not marked as complete.   The Committee does not start to meet until three weeks after the deadline and there are reading rounds so to speak.   By this I mean that not all readers read at the same time and thus not all applications need to be ready at the same time.   Thus if your application is not complete until well after the deadline this is not something to be concerned about. When your application is complete you will receive an email from us letting you know.   If there is an issue with your application that needs to be addressed we will contact you. Now on to the visuals . . . #1 :   You Are Working On Your Application But Have Not Submitted It Let us start with what you see when you log in to the application system while your application is in progress and has not been submitted.   This is what you will see when you log in.   Note that next to Submission Status it says Not Submitted (at the end of the red arrow).   In this example, the applicant has also entered the names of the three recommenders and they are displayed, along with the status. #2:   You Have Submitted Your Application Now lets move on to when you submit your application.   When you log into your application after it has been submitted the main page will show the message Submission Status: Submitted (see arrow #1). You will also notice in this example that one letter of recommendation has been submitted (see arrow #2). At this point no documents will show up.   Do not worry, this is because we have not printed your application yet. #3:   We Print Your Application This Does Not Typically Happen The Same Day You Submit The next step that will occur is that we will print your application for review.   Do understand that it can take up to 15 days for us to print your application after it has been submitted.   Please do not panic if your application has not been printed. The important thing is not when your application is printed, the important thing is that your application is submitted by the deadline. If you look at this next picture you will notice two changes from the picture above.   First, the status has changed to Application Printed Manual Review of All Information Submitted In Progress (see the red arrow #1). Second, arrow #2 shows that we have not marked your application as complete because we have not finished our manual review.   We need to make sure we can read your transcripts for example. Third, you will notice that transcripts, test scores, and other supporting documents now appear (see red arrow #3).   Please note that the default status for the following documents, if you uploaded a document, at the time your application is printed is Received Official Academic Resume International Fellows Program Essay Personal Statement Standard/CV Resume We find that the vast majority of our applicants submit documents that are legible and complete so the default status is Received Official. Do note that in some cases there are issues with these documents and if so, we will contact you. Special Note: the IFP statement is not mandatory and if you did not submit an IFP statement it might not appear, or if it does appear it could read Not Applicable, Not Received, or Waived. Above the Other Supporting Documents section you will see test scores.   Please note that the default status for the test scores at the time your application is printed is Not Received even if you entered the scores.   This is the same for transcripts the status after we print will read Not Received. After we manually review your application this information will be tracked.   If there is an issue we will contact you. Please do not panic at the message Not Received even if you self reported your scores and uploaded your transcripts this is normal. We find that some applicants will not enter all of the information so we will perform a manual check to make sure we have all of the information we need.   Also remember that we do not look for official test reports until after admission offers are made WE ONLY USE SELF REPORTED SCORES to make admission decisions so please do not contact us at this point in time to see if we have your official scores on file. In the above example the native language of the applicant is English so TOEFL is marked Not Applicable.   If this were an applicant that speaks English as a second language this will read Not Received. The last comment for this example is, please ignore the message on the bottom near arrow #4 that says Submission Status: Not Submitted.   That references a part of the application we no longer use but it is hard coded into the system it means nothing. #4:   Complete All Documents Tracked But Not Sent to Committee This next picture shows that we have everything we need.   All the letters are submitted and we accept unofficial transcripts and self reported test scores for admission review.   However the status shows Incomplete and above that you will notice is still says Manual Review of All Information Submitted in Progress. A final sign off must be made before the file gets sent off to the Committee and this one is just waiting. #5:   Complete . . . But with a Question This next shot shows you the message Documents still pending Application is Under Review with the Application Status below that reads Complete. This is a case where we have everything we need, however there may be an issue we feel we need to resolve before the file is sent to the Committee.   There is no need for you to contact us if you are in this status.   If there is a question we need to ask you, we will contact you. #6:   Complete Sent to Committee! This final shot is when you know your application has been sent to Committee.   You will also receive an email from us when your file is complete in case you do not want to compulsively log into the system to keep checking =) You can see on the top that it states Application Complete No additional documents.   As a reminder, please ignore the submission status at the bottom.   Last year our application was in two parts and it is not possible for us to get rid of that message at this time.   It means nothing so ignore it. Thank you for your patience as we work to complete several thousand files in a short period of time.   If documents were submitted by mail it will likely take us longer to complete your file.   Again, when a file is complete has no impact on the decision of the Committee. Please keep reading this blog for more details on the admission review process.

I Am A Police Officer Essay - 1805 Words

If I went around asking people, â€Å"how many people want to be a police officer?† I’m pretty sure I’d get funny looks. I want to take you back to a time where I was sitting in my dentist s office, laying down on the plastic covered chair, with a bright light in my face and an uncomfortable noise coming from the metal tools scraping my teeth. Im sure everyone has had an experience with dentist who tries to have a conversation with you while they are working on your teeth. As I was trying to communicate with my dentist, she said something that made my day go from just a normal day to an extremely pleasant day. â€Å"Hey, I remember you telling me you were thinking about being a k-9 police officer, I have a patient who is one, do you want me to put you in touch with him?†. My eyes widened and I excitedly said,†Yes! That would be great!†, with a mouth full of saliva and metal tools. This statement opened up an opportunity I would never forget. Ever since I was a little girl I had dreams of what I wanted to be, I wanted to be a teacher, a vet, even a flight attendant. All of these jobs seemed interesting and I would think about all the cool things I could be doing in my future career. After a while of staying up late watching the â€Å"Investigation Discovery† channel and doing school projects on serial killers, I realized I knew what field I wanted to go in. I wanted to do something in the criminal justice field but I wasn t sure quite what I wanted to be within that field. I thought aboutShow MoreRelatedI Am A Police Officer848 Words   |  4 Pagesculture is mostly about ethnic appearance; I, on the other hand, relate to culture through family, interests , and talents. On the very left side of my triptych, I put pictures of my family and friends because I believe they have made me who I am today and play a major role in my life. My older brother is my closest sibling out of four, and always has been. I have two brothers: one older, one younger. I also have two sisters: one older, one younger. I am the middle child. Daniel is my older brotherRead MoreThe Best Career Choice For A Police Officer1141 Words   |  5 PagesProtecting the Dream Finally, I lay down to catch some sleep after a long day. Then all of a sudden, my radio blares, calling for me to come into the station. Well, I guess that’s okay, despite how tired I am. I lunge out of my comfy bed, hearing that one of my police officers is in trouble. The career I have chosen is police officer. A police officer is someone who enforces laws to protect others. This career interests me because I like a good challenge and I like to help people. Whether it’s unlockingRead MorePersonal Reflection1467 Words   |  6 Pagesreadings, I do not have difficulty separating my emotions from the content. For the most part, I have not experienced any reaction from a text that elicits a decisive reaction other than empathy. While reflecting on my everyday life, I realized I do have an experience that is a trigger for me. It evokes emotions out of me regardless of how minimal the interaction is. Recently, I have been having more physical and emotional reaction when I see a police officer or their vehicle. Growing up, I was alwaysRead MoreThe Problem Of Crime Rates968 Words   |  4 PagesOverview of the Problem I currently the Chief of Police in Savannah, Georgia and the problem that our city in currently facing is an increase in the crime rate in the city especially in the area of violent crimes. Violent crime rose 8.8 percent in 2014 over the previous year with robberies and shooting accounting for most of those crimes. The city reported 32 homicides in 2014, which was two more than 2013, and the number of rapes increased from 49 to 64. The City Manager and City Council hasRead MoreThe New York City Police Department Cadet Corps Essay1073 Words   |  5 Pagesfrom my deployment to Iraq, I applied and was accepted into the New York City Police Department Cadet Corps program. I worked with the Community Affairs Unit as a liaison to youth and elderly residents of New York City Housing Authority and as an administrative assistant organizing crime statistics. Wanting a broader understanding of the systems and policies that directly and indirectly influenced people, I pursued a degree in soci al work. Rather than just enforce laws, I hoped to collaborate withRead MoreWhy I Should Be A Police Officer844 Words   |  4 Pages The goal that I have set for myself is to have a career in Criminal Justice. The obstacles that I have to go through is finishing college graduating with an Associate’s degree. Getting through the police academy so I can become a police officer and even after a couple years I would like to move up ranks. In order for me to accomplish graduating from college and going through the police academy that strengths that I have that will get me there is I always pay attention in class I always find theRead MoreRacial Injustice And Police Brutality1208 Words   |  5 Pages I stand here today to present you with the issue that needs to be addressed immediately: racial injustice and police brutality. America is base on the fundamental principle of equality and freedom to be individual. However, this cannot happen due to the unjust to we, the blacks. Our ancestors helped through the civil revolution, many great people- such as Abraham Lincoln, Martin Luther King, President Obama that try to create equality for people. America is a place where people of differentRead MoreRacial Discrimination And Discrimination1728 Words   |  7 Pagesmembers of particular ethnic groups’ equal access to societal rewards† (Chaney p. 2). For decades there have been many instances where African Americans have been beaten and gunned down by police officers for wrong reasons, such as race and discrimination. Many of these cases have been unjustified and the officers have not been given any consequences for their actions. However, these trends did not begin in the 20th century this has been going on for as long as slavery and the civil rights movementsRead MoreIn Our Ever-Changing World, Mankind Has Always Been Concerned1389 Words   |  6 Pagesnote, that, police officers should not be dealing with mentally ill people. It can be seen that there has been a link between police departments and mental situations throughout our history. In this paper I am going to be analyzing why police officers lack training when dealing with mentally ill people. Furthermore, I am going to argue that Police officers lack of training with handling disputes with those with mental health issues. There have been many incidences where police officers interact withRead MoreThe Police Brutality Of The United States Of America1536 Words   |  7 Pagesmurdered, beaten, and violated by officers of the law sworn to â€Å"protect and serve† them. Men like Roger Owensby Jr., Jeffrey Irons, and Timothy Thomas, were all found guilty and killed for the crime of being a black man in America. Police brutality against blacks. from the civil rights era of hoses, tear gas and dogs, to the iconic images of the Late-Rodney King being beaten by officers, Black America has a special and vital need to know the pathology behind police cruelty. The 4th amendment clearly

An Investigation Into Different Theories Of Modern Curriculum

Attn: Dr. Bobby Burns Superintendent of Schools, Carrollton/ Farmers Branch Independent School District Thank you for your inquiry into different theories of modern curriculum. I believe that while we have served students from CFB very well, there are a number of viewpoints that warrant consideration when redrawing our K-12 curriculum. As you are well aware, our student body is very diverse. In fact, there are nearly 4 times as many Hispanic students than any other group. (Carrollton Farmers Branch Demographics, 2015) Our aging curriculum has taught many thousands of students important facts and skills to make them successful in life after their time at CFB. However, it is apparent that a number of our curricular guides teach from a†¦show more content†¦As they study American History, they hear tales of Christopher Columbus, sailing the ocean blue in 1492, the pilgrims surviving the harsh realities of the American landscape and the heroes that spread across the North American continent. Later, our students learned about the tremendous philanthropists like Carnegie and Rockefeller, playing a pivotal role in creating our uniquely American culture. However, when the role of hero is constantly played by the same cultural archetype, young people not matching that standard my not find relevance in the historical perspective. For example, including an account of the culturally rich century Han dynasty (BBC News, 2015) in counterpoint to the Western perspective, may function as a catalyst to a much broader multicultural understanding. In American History, accounts from Native Americans and Central American Indigents should be presented alongside the tales of Columbus and Pissarro. They may provide a meaningful exchange for our 80 Native American students as well as a more accurate perspective for all students. To augment lessons on great American philanthropists, a narrative of the many African American construction workers who toiled during the building of modern New York City could assist in creating a more complete picture. It is important to mention that creating a more multicultural environment does not require the removal of achievements accomplished by people of a European descent. George Mason University

Digital Fortress Chapter 15 Free Essays

Susan Fletcher sat at her computer terminal inside Node 3. Node 3 was the cryptographers’ private, soundproofed chamber just off the main floor. A two-inch sheet of curved one-way glass gave the cryptographers a panorama of the Crypto floor while prohibiting anyone else from seeing inside. We will write a custom essay sample on Digital Fortress Chapter 15 or any similar topic only for you Order Now At the back of the expansive Node 3 chamber, twelve terminals sat in a perfect circle. The annular arrangement was intended to encourage intellectual exchange between cryptographers, to remind them they were part of a larger team-something like a code-breaker’s Knights of the Round Table. Ironically, secrets were frowned on inside Node 3. Nicknamed the Playpen, Node 3 had none of the sterile feel of the rest of Crypto. It was designed to feel like home-plush carpets, high-tech sound system, fully stocked fridge, kitchenette, a Nerf basketball hoop. The NSA had a philosophy about Crypto: Don’t drop a couple billion bucks into a code-breaking computer without enticing the best of the best to stick around and use it. Susan slipped out of her Salvatore Ferragamo flats and dug her stockinged toes into the thick pile carpet. Well-paid government employees were encouraged to refrain from lavish displays of personal wealth. It was usually no problem for Susan-she was perfectly happy with her modest duplex, Volvo sedan, and conservative wardrobe. But shoes were another matter. Even when Susan was in college, she’d budgeted for the best. You can’t jump for the stars if your feet hurt, her aunt had once told her. And when you get where you’re going, you darn well better look great! Susan allowed herself a luxurious stretch and then settled down to business. She pulled up her tracer and prepared to configure it. She glanced at the E-mail address Strathmore had given her. [email protected] The man calling himself North Dakota had an anonymous account, but Susan knew it would not remain anonymous for long. The tracer would pass through ARA, get forwarded to North Dakota, and then send information back containing the man’s real Internet address. If all went well, it would locate North Dakota soon, and Strathmore could confiscate the pass-key. That would leave only David. When he found Tankado’s copy, both pass-keys could be destroyed; Tankado’s little time bomb would be harmless, a deadly explosive without a detonator. Susan double-checked the address on the sheet in front of her and entered the information in the correct data field. She chuckled that Strathmore had encountered difficulty sending the tracer himself. Apparently he’d sent it twice, both times receiving Tankado’s address back rather than North Dakota’s. It was a simple mistake, Susan thought; Strathmore had probably interchanged the data fields, and the tracer had searched for the wrong account. Susan finished configuring her tracer and queued it for release. Then she hit return. The computer beeped once. TRACER SENT. Now came the waiting game. Susan exhaled. She felt guilty for having been hard on the commander. If there was anyone qualified to handle this threat single-handed, it was Trevor Strathmore. He had an uncanny way of getting the best of all those who challenged him. Six months ago, when the EFF broke a story that an NSA submarine was snooping underwater telephone cables, Strathmore calmly leaked a conflicting story that the submarine was actually illegally burying toxic waste. The EFF and the oceanic environmentalists spent so much time bickering over which version was true, the media eventually tired of the story and moved on. Every move Strathmore made was meticulously planned. He depended heavily on his computer when devising and revising his plans. Like many NSA employees, Strathmore used NSA-developed software called BrainStorm-a risk-free way to carry out â€Å"what-if† scenarios in the safety of a computer. BrainStorm was an artificial intelligence experiment described by its developers as a Cause Effect Simulator. It originally had been intended for use in political campaigns as a way to create real-time models of a given â€Å"political environment.† Fed by enormous amounts of data, the program created a relationary web-a hypothesized model of interaction between political variables, including current prominent figures, their staffs, their personal ties to each other, hot issues, individuals’ motivations weighted by variables like sex, ethnicity, money, and power. The user could then enter any hypothetical event and BrainStorm would predict the event’s effect on â€Å"the environment.† Commander Strathmore worked religiously with BrainStorm-not for political purposes, but as a TFM device; Time-Line, Flowchart, Mapping software was a powerful tool for outlining complex strategies and predicting weaknesses. Susan suspected there were schemes hidden in Strathmore’s computer that someday would change the world. Yes, Susan thought, I was too hard on him. Her thoughts were jarred by the hiss of the Node 3 doors. Strathmore burst in. â€Å"Susan,† he said. â€Å"David just called. There’s been a setback.† How to cite Digital Fortress Chapter 15, Essay examples

Quick Look At Gun Control Essays - Gun Politics, Firearms

Quick Look at Gun Control Gun control has been a controversial issue for years. A vast majority of citizens believe that if gun control is strictly enforced it would quickly reduce the threat of crime. Many innocent people feel they have the right to bear arms for protection, or even for the pleasure of hunting. These people are penalized for protecting their lives, or even for enjoying a common, innocent sport. To enforce gun control throughout the nation, means violating a persons Constitutional rights. Although some people feel that the issue of gun control will limit crime, the issue should not exist due to the fact that guns are necessary for self defense against crime, and by enforcing gun control is violating a citizens second amendment right to bear arms. Guns are evil to some, because of the violence that they create. People express guns as weapons of homicide. They insist that, the more guns with which our society equips itself, the greater the likelihood for accidents or violent acts involving fire arms to occur. It is a proven fact that handguns have been the murder weapon of choice. Guns are involved in half of all homicide cases. People believe that society has relied on weapons that create harm and criminals. Therefore, these weapons should be outlawed. However, law abiding citizens have the right to protect themselves against danger. Due to the ownership of guns, burglaries have reduced considerably. A gun is a tool, guns don't kill people. People kill people. The matter depends on who is using the gun, and what situation it is involved in. Purchasing a handgun legally is a complex procedure. The consumer must go through a two month waiting period. These procedure guarantee the innocence and reliability of a gun owner. The second amendment states the citizens right to own and bear firearms. Freedom to poses arms is a guaranteed citizen right. If the constitutional rights of a citizen are violated, it can be a complex issue. In the case of US vs Miller during the year of 1939, The supreme court voted against individual rights to bear arms. Nothing can destroy a government more quickly than its failure to observe its own laws. This is why all citizens should be aware of all of their constitutional rights. Enforcing gun control is not going to have an effect on the crime rate, because it will not keep criminals from purchasing weapons. If guns are outlawed, only outlaws will have guns. If a person is willing to pay a price they will get what they want. Gun owners have to protect themselves from these criminals, and all gun owners must be informed of their second Amendment right to keep and bear arms.

Management and Organisational Problems Created When Toyota Motor Sales, Usa, Relied on Its Corporate Customer Information System and Management Decisions Taken to Solve This Problem. Essays

Management and Organisational Problems Created When Toyota Motor Sales, Usa, Relied on Its Corporate Customer Information System and Management Decisions Taken to Solve This Problem. Essays Management and Organisational Problems Created When Toyota Motor Sales, Usa, Relied on Its Corporate Customer Information System and Management Decisions Taken to Solve This Problem. Essay Management and Organisational Problems Created When Toyota Motor Sales, Usa, Relied on Its Corporate Customer Information System and Management Decisions Taken to Solve This Problem. Essay Ambitions and targets are something which everybody owns. But not everyone has the same ambition. To some, becoming a pilot is an ambition, while to some doing Doctorate is an ambition. Similarly owning and driving Toyota Lexus is an ambition of many people. But ambitions of these are not easy to achieve. There are thousands of people who fancy owning a Toyota Lexus, as we all know how costly it is and affording a Lexus is not easy. When we study this case we came to know that they were encountered by a data administration problem, when they started posting cheques equivalent to $400 to the customers who were not eligible or never owned Toyota Lexus. Those cheques were issued to compensate the tyre replacement for Toyota Lexus customers only. The seriousness of this problem can be assumed by this fact that those cheques were send to those customers as well who never owned Toyota Lexus since a while. And the worst part was that they came to knew about this problem when one of the cheques was received by the Auditor of Toyota Motor Sales USA who no longer owned the vehicle. Following is a case study which emphasises on the value of money for the customer services and also on the importance of accurate data administration by keeping it organised in an efficient way. Research and Analysis: Toyota Lexus believed in high customer’s services and satisfaction and in pursue to achieve that they contacted the owners of the vehicle, pick up their vehicle for servicing and provided a courtesy car. And after servicing their vehicle they would wash the vehicle, fill up the fuel and return it to the customers as a good will gesture. Customer service of such intense level was made achievable by the help of Toyota Motor Sale’s Corporate Information System. This system was accessed and processed by Toyota’s call centre in Iowa to provide customers with warranty, roadside assistance, prepaid maintenance etc. This was all done in order to assure high quality customer service, boost up sales and profits and achieve organisational targets. Problems Occurred: But in 1998, Toyota Motor Sales USA (TMS) came across a data administration problem when they started issuing cheques for more that $400 to customers who never owned a Lexus or either they owned it before. This problem is a worst nightmare for any company because nobody would want to throw money like this. Luckily one of the cheques made its way to the Toyota’s auditor who was the previous owner of a Lexus. It was only then when they realised they are facing a failure with Corporate Customer Information System. This was a technical problem which should have been fixed earlier and it occurred because of the overloaded system because information systems have a limited capacity to store the data. If data exceed the provided limit it is obvious that it will crash. Another cause of the problem was the sensitiveness of the software by placing the right data in the wrong place. But unfortunately this was not only the problem they were also dealing with the shortage of time because they wanted minimise the duration of time to solve a particular query. Because the Customer Information System which Toyota Motor Sales USA was working under the principle of logical organisation. ‘Logical Organisation Integrates data from several different locations and is how the user sees the data’. (McLeod, Raymond-Management Information Systems, 1998) The data inside the system was stored in 14/15 different locations across the company and it was used to solve the customer’s query and for that call centre staff members had to open 4 or 5 different application to access the customers details from the database. This process was very much time taking because customer had to wait on the telephone so that call centre staff can access their data before the query is being solved. This was a bad impression for the customers because Toyota Lexus claimed gold plated service. Another problem they had to face was to increase the number of staff because to access the customer’s data was a time taking process so they needed more personnel to assist the customers with their queries. Decisions Taken: Finally, after realising the seriousness of the issue the President of Toyota Motors insisted for a centralised database management, with all customers’ records being stored in a single database. Although it seems to be a very easy task to collect all the records from different locations and then compiling it in a single database, but it was not as simple and easy for Toyota because it involved a series of data management processes. Firstly, they had to collect all the data they wanted because all the data was not accurate which resulted in wrong posting of cheques. The verification of the data was very essential because in order to assure the correct output of the new system which filters out the current information system was needed. The concept of the ‘Garbage in and Garbage out’ can be highlighted in this stage because wrong input produces wrong output. So they needed to store the genuine and verified data in some storage device which could be used as an initial input for the new system, adding some new data’s if needed, enacting the data from any destruction and then finally arranging the data for an easy and friendly access to its users. Another problem which Toyota was facing was that the volume of calls to its call centres was increasing and they didn’t wanted to increase the staff so the started looking for a business intelligence system but it could be either expensive to implement or was not suitable to fit for the company. But then, John Gonzales, the data quality manager for Toyota Motor Sales USA, saw a presentation in a conference which showed Informatica’s data extracting, transforming and loading software. The purpose the software was to pull data from multiple sources and then compiling it into central data warehouse. The representatives of Informatica’s were invited by Toyota Motor Sales USA, to present a proof of test and assure that software fits the company requirements. The representatives presented an abstract model of the software in which they showed the aspects that how can this software cover all the needs of categorising data and relationship between elements of data. Hence they presented a detailed and effective model of the future. And at last, software was executed and Toyota discovered solution to the dilemma. The important factor which influenced Toyota to purchase that software was the friendly usage. It’s very important for any organisation to make sure the user friendliness of any software before purchasing it because if the staffs are having difficulties to use it then it’s not worth while. Another factor which should be taken care of is that employees find difficulties in indulging themselves into any changes which directly affects their way of doing things. And these difficulties can be assisted if the change implemented is fair to everyone and that was suitably considered by Toyota as they introduced software which can handle the complexity of the data with easy access for his employees. So by the end of April 1999, Toyota had their new Informatica’s Power Mart Installed and ready to go. But this was not the end of dilemma; in fact it was the beginning of a new challenge as further six months were assumed to be needed in order to exchange the data as it was necessary to assure the correct output. Further going on, Toyota experienced many discrepancies in the databases relating to the vehicles, motors and addresses. All these discrepancies had to be removed before executing the software. Hence there were millions of records to be checked before entering it into to new system. So in order to rectify that Toyota used outside resources, in some cases the Department of Motor Vehicles was asked for the details and in some cases they called there customers on the phone to remove any possible errors. Hence, upon the successful completion of the project, Toyota enjoyed a data warehouse which can hold data up to 250 gigabytes and this whole project cost them approximately $250 million. But Toyota believes that it was a wise decision and that considerable amount of money was suitably invested. Because of that they avoided extensive call centre operations and their sales rocketed from 750,000 to 1. 7 million vehicles a year. If they wouldn’t have upgraded themselves they would have desperately required more man power to handle customer queries. So concluding, it is understood that new software really helped Toyota to reduce their cost of business and now they pride themselves for being loyal to their customers and that investment was well done. Conclusion: It can be concluded from the above case study, that; Accurate Database Administration is important for an organisation specially when handling multiple and huge data’s Toyota should have monitored the Corporate Customer Information Systems on regular basis. Holding data at 15 different locations was not a good action. Their Corporate Customer Information System was not efficient because it was taking too much time to access the records. There were no checks on the incorrect data which resulted in wrong posti ng of the cheques Before making any changes analysis should be done either these changes are going to fit the organisational needs. Although a considerable amount of $250 million was invested for this project but it was worth while. Results: The decision to introduce a centralised database management system was a wise as it reduced the length of duration to process data. Extra care was taken before the purchase of Informatica’s Power Mart as they ran proof test for it and it was made sure it was easy to use. Less time was taken to answer customer queries when Informatica’s Power Mart was used. Increased customer satisfaction which increased the sales volume. Life made easy for the employees as they no longer needed to open 4 or 5 windows to access data’s. Reduced business cost as they avoided spending money on extension of call centre extensions. $250 Million investment was well don’t by Toyota. Recommendations: Garbage data should be allowed to filter ou t from the system on daily basis. Only useful data should be allowed to enter the Information system. Random checks should be done to avoid any discrepancies Centralised database is a good idea to speed up the data processing. Regular backing up should be assured for the important data’s Back should be saved in a separate location if in case system crashes. Proper staff training should be given to handle complex data’s and usage of system. Data should be prohibited from unwanted access and any other misuse. Detailed analysis should be done before purchasing any new information system. References: Gallagher, Sean Baseline, June 2002 McLeod, Raymond Management Information Systems, 1998 Bibliography: personneltoday. com/Articles/2007/04/10/40089/the-elegant-solution-toyotas-formula-for-mastering-innovation-book. html Gallagher, Sean Baseline, June 2002 McLeod, Raymond Management Information Systems, 1998

Saying No in French

Saying No in French Saying no in French is easy. The only problem is choosing from the many synonyms for no in French. Choose with care, because the differences between expressions are nuanced. Learn how to say the equivalents of  no, not a chance, I dont think so, down with, and more. The Many Faces of Non in French non noThis is the basic, standard French word for no. Non, je naime pas skier.   No, I dont like to ski. ah non /  oh non  Ã‚  oh noAh non and oh non express disappointment, as in oh no! or darn it! Ah non ! Ça ne marche pas !   Oh no! It doesnt work! non †¦Ã‚  Ã‚  no to...Non is followed by a noun to mean (say) no to or down with, especially in protests and demonstrations: Non au CPE !   No to the First Job Contract! Other synonyms for non      absolument pas  Ã‚  absolutely not  Ã‚  Ã‚  au contraire   on the contrary  Ã‚  Ã‚  aucun (problà ¨me, argent, etc.)   no (problem, money, etc)  Ã‚  Ã‚  bien sà »r que non  Ã‚  of course not  Ã‚  Ã‚  certainement pas   certainly not  Ã‚  Ã‚  des clous ! (familiar) no way!  Ã‚  Ã‚  du tout   not at all Expressions With Non   Ã‚  Ã‚  je crois que non  Ã‚  I dont think so  Ã‚  Ã‚  je ne dis pas non   I wouldnt say no  Ã‚  Ã‚  mais non   of course not  Ã‚  Ã‚  moi non   not me, I dont  Ã‚  Ã‚  nest-ce pas ?   no? right? isnt it?  Ã‚  Ã‚  niet ! (familiar) no way!  Ã‚  Ã‚  non merci - no thank you  Ã‚  Ã‚  non et non !   absolutely not!  Ã‚  Ã‚  non plus   not (that) either  Ã‚  Ã‚  non que subjunctive   not that †¦Ã‚  Ã‚  Ã‚  ... ou non ?   †¦ (are/will/do you verb) or not?  Ã‚  Ã‚  pas de (problà ¨me, temps, pain, etc)   no (problem, time, bread, etc.)  Ã‚  Ã‚  pas du tout   not at all  Ã‚  Ã‚  pas question ! (familiar) no way! not a chance!  Ã‚  Ã‚  pas tout fait   not exactly, not quite  Ã‚  Ã‚  que non !   absolutely not!

Product and Service Strategies Essay Example | Topics and Well Written Essays - 2750 words

Product and Service Strategies - Essay Example Style - look, fashion etc. Integrative force: Changing one or more of the above-discussed parameters could differentiate a Product. This will act as the competitive advantage or unique selling proposition of that particular product and to the company as a whole. Product Hierarchy: The hierarchy of a product starts from the basic need of the customer. A product is designed to fulfill the need. Then a product family emerges which includes major categories. i.e. for a life insurance both savings and income schemes will be included here or all insurance schemes will be grouped here. Then a product class emerges. i.e. considering only the income part of insurance. This is followed by product line where age groups come. Here the target market is known clearly. Then finally item comes where the focus will be on countries. i.e. Italian marble items are known world wide. Product Hierarchy Need Product family Product class Product line Product type Item Product Line Analysis This analysis will give clear details about the product Sales Profit Market profile Positioning Competition Identifying market segments Differentiation Finally, the management will be in a position to decide which product to focus more and which one to drop. Product Line Length The product line would be short if profits increase by adding items. The product line would be long if profits increase by dropping items. The General notion about the product length goes like this: A Company will have shorter product lines if its objective is short-term profitability or high profitability. A Company will have longer product lines if its objective is capturing more market share and market growth. The product line would lengthen for companies in due course of time. Commonly, companies...Product line pricing, a type of product mix strategy, sets price steps (also known as price points) between products in the line to appeal to different groups of consumers. Another product mix strategy called price bundling clusters two or more sports products into a single "packaged" price. Conversely, captive product pricing unbundled two or more sports products and sells each at a separate price. This type of product mix strategy is also referred to as two-part pricing. In economics and marketing, a service is the non-material equivalent of a good. Service provision has been defined as an economic activity that does not result in ownership, and this is what differentiates it from providing physical goods. It is claimed to be a process that creates benefits by facilitating either a change in customers, a change in their physical possessions, or a change in their intangible assets Intangibility - They cannot be seen, handled, smelled, etc. There is no need for storage. Because services are difficult to conceptualize, marketing them requires creative visualization to effectively evoke a concrete image in the customer's mind. From the customer's point of view, this attribute makes it difficult to evaluate or compare services prior to experiencing the service. Perishability - Unsold service time is "lost", that is, it can

Narrative Writing Essay Example | Topics and Well Written Essays - 1000 words

Narrative Writing - Essay Example "You will be mine little son," I have told and have put the puppy in a small baby carriage, "you sit here, and I shall bring you a dummy." "It's not interesting game!" the puppy has thought, "We'd better to play hide-and-seek." While I have searched for a dummy, the puppy has fallen out of the carriage and has gone 'to see the sights' of his new home. It has come into one of rooms and has stood motionless. Near the bed he has seen a big black animal and looked at the puppy without one wink."Who are you" the puppy has exclaimed, moving back to be on the safe side, "I am not afraid of you."The black animal was silent. Having grown bolder, the puppy has come closer. "Let's be friends with you," the puppy has cautiously offered. "Mum! Come here!" I have loudly cried, "Fluffy barks at your panther." In the meantime Fluffy has closely come to a mysterious animal. "And why you are silent" the puppy has asked and, having smelt an animal, has touched it with its paw, "How cold you are!" "No! Don't..!" mum has cried, running into the room, but it was too late. The porcelain figure of the panther has swayed, and having hit against the floor has broken in two pieces. "Ah, you silly little thing!" mum has threatened the puppy with the rug. "No I'm not. I am not silly," the puppy have taken an offence, and got under the bed, "I just wished to get acquainted. Forgive me!" it has put out an attractive face, and has there and then got its bitters with a wet rag."You never do it again!" cried mum. "It hurts," whimpered the puppy, on being hidden just in case, "I did not know that it is forbidden. I promise I'll never do it...A real 'miracle' has got out of out of the box. It was a puppy, small and fluffy, as a bear-cub. While I have searched for a dummy, the puppy has fallen out of the carriage and has gone 'to see the sights' of his new home. It has come into one of rooms and has stood motionless. Near the bed he has seen a big black animal and looked at the puppy without one wink. "No I'm not. I am not silly," the puppy have taken an offence, and got under the bed, "I just wished to get acquainted. Forgive me!" it has put out an attractive face, and has there and then got its bitters with a wet rag. In the room, I have put the lead on its neck and have tied it to the back of a chair. Then I have fenced the chair with two pillows from the sofa, and have covered all this strange construction with a blanket. The chair has reeled, pillows got down, and the lead at last was untied. The released puppy has rushed to the kitchen. I was helping mum to prepare the meal. She cut tasty sausage in thin slices, and I laid the table. But I have made the other decision: "If you do not wish to play my games then sit in the corridor," and I have closed the door of the room. This night the puppy has lead on a carpet. It couldn't fall asleep sleep. It was laying and peering into the darkness. "Still I am just a small puppy and do not know much, therefore I make silly things, for which they punish me," the pu

Analysis Of Huawei And Its Core Competencies Management Essay

Analysis Of Huawei And Its Core Competencies Management Essay Huawei Technologies was founded in 1998 by Ren Zhengfei who is a former Peoples Liberation Army officer and telecom engineer. It was incorporated as a private enterprise which manufactures telecommunications equipments for domestic Chinese companies at a much lower price than its international competitors. And since the beginning, Zhengfeis vision was to build innovation capability into the company. However, contrary to the Chinas policy of exchanging market for technology, Zhengfei is convinced that having a joint venture with foreign companies would only cause the Chinese to lose their domestic market and not enable them to acquire foreign technologies. In performing an internal analysis, it is important to have a global mind-set, which is the ability to analyse the internal environment in ways that are independent on the assumptions of a single country, culture, or context. In addition, the businesss portfolio of resources and the bundles of heterogeneous resources and capabilities have to be analysed so that they are be leveraged on if need to. Business Fundamentals Accounting Huawei Technologies had annual revenue of US$6.7 billion and a net profit of US$470 million in 2005. This is an increase from annual revenue of US$5.8 billion and a net profit of US$470 million in 2004. Huaweis net profits in 2002 and 2003 were US$110 million and US$380 million respectively, and it had a net profit margin of 4% in 2002, 10% in 2003 and 8% in 2004. No doubt, Huaweis net profit margin drop by 2% in 2004, Huawei is still generating profit. Finance There are short-term financing and long-term financing options available. Huaweis financial support from the state-owned Chinese Development Bank in the form of a US$10 billion facility and US$600 million from the Export-Import Bank of China are both forms of long-term financing. Risk Management There are three major types of business risks; price risk, credit risk and pure risk. As Huawei has markets overseas, there is bound to be some price risk involved when there is any fluctuation in foreign exchange rates as their receivables and payments are transacted in foreign currencies. Hence, Huawei can use hedging to manage its price risks. In addition, pure risk is assume to be present in virtually any industry and there are four types of pure risk that affect business; damage to assets, legal liability, workers injury and employee benefits. Organisation Design Huawei practice departmentalization as its workforce is spilt into departments such as Research Development (RD) and production. It is also a mechanistic structure as there is high specialization and centralization. Human Resource Management Since its beginning, Huawei had been emphasizing on building a strong RD team and it had been recruiting employees of high caliber with exceptionally high salary by Chinese standard. Operations and Supply Chain Management The success of most businesses is their ability to identify the customers needs and to come up with products that fulfills the necessary requirements. These products will then have to be produced at economically viable costs. As Huawei manufactures and ships its products both locally and overseas. Thus, it is vital that Huawei monitors its operations and supply chain management to ensure that its products remain profitable and that bullwhip effect be controlled. Product Development Huawei has the foresight to invest and develop in new technologies in the industry which gives it a quantum leap in the market from its competitors. Resources, Capabilities, and Core Competencies Resources, capabilities and core competencies form the basis of competitive advantage. Resources create organizational capabilities when group together and in turn, capabilities result in the core competencies of a firm, and these are the foundation of competitive advantage. Tangible Resources Financial Resources As previously mentioned, Huawei has the financial support from the state-owned Chinese Development Bank and the Export-Import Bank of China. With their financial support, Huawei received a US10 billion facility for its international expansion over five years and US$600 million respectively. Organisational Resources Huawei has departments such as RD, production and marketing which form up the basic organization structure of the company. Huawei also integrates its marketing employees into its main RD team so that the customers needs can be better communicated to the RD headquarters responsively. Physical Resources Huawei has research centres located in China and overseas. For example, it has a 21 storey research center at its headquarters in Shenzhen and six other research laboratories in Beijing, Shanghai, Nanjing, Huangzhou, Xian and Chengdu; a software development centre in Bangalore (India) and research facilities in Moscow (Russia), Stockholm (Sweden) and the Silicon Valley in California. Technological Resources Huawei had a large number of patents under its name. It had more than 8,000 patent applications by late 2004, with 800 of them applied in more than 20 countries, including the United States and Europe. In fact, in 2004 alone, Huawei had more than 2,000 patent applications which put it on par with its international rivals in the same industry. Intangible Resources Human Resources Since establishment, Huawei had focused its resources to build itself a strong RD team. Starting off with 500 RD staffs and 200 production staffs, Huawei had a workforce of 24,000 employees by late 2005 with 48% of them engaging in RD works. In addition, the education level of the companys employees was higher than the average worker in China. More than 85% of its workforce had a bachelors or higher degree, and about 60% had a masters or PhD. Innovation Resources Huawei undertook joint RD laboratories with foreign companies such as IBM, Microsoft, Texas Instruments, Intel, e.g., focusing on different telecom techniques. These joint development efforts were used to complement Huaweis innovation capabilities. Reputational Resources Huawei has a large customer base in China with the major telecom companies being its customer. In addition, Huawei is one of the major suppliers for equipments for the China Telecoms ChinaNet Next Carrying Network, known as CN2, which is the core network for the countrys next-generation business and consumers services. Capabilities Capabilities exist when there are resources on hand that have been deliberately integrated to achieve specific tasks. Huawei had a strong team of RD staff which comprises of 48% of its total employees. In addition, Huawei recruits employees of high caliber, with more than 85% of its employees having at least a bachelors degree and 60% having a masters or PhD. Thus, Huawei is able to come out with innovate products, hence holding an exceptionally high number of patents by Chinese standard. In addition, coming from a military background, Ren Zhengfeis connection with the Chinese military helps create a guanxi network which is extremely helpful to Huawei. Being based in China, Huawei is able to manufacture and offer products at a lower price (typically 30% lower than those of established suppliers). Core Competencies Core competencies are capabilities that are a source of competitive advantage for a company over its rivals. Huaweis first competence is its RD. Because of the inexpensive labour force in China, Huawei had an advantage over its international competitors. In addition, Huawei integrates its marketing people into its RD team, thus the needs of telephone companies and service providers could be communicated through the marketers to the RD department in the shortest time. Another core competence which Huawei had is its close relationship with the Chinese military. This close relationship enables Huawei to create a guanxi network which few other competitors could rival and which helps Huawei to secure big contract orders in its initial years and huge financial loans from the state banks. A third core competence is Huaweis products low price as compare to its competitors. In summary, Huawei would need to maintain these core competencies in the long run to have a sustainable competitive advantage. Valuable Rare Costly to Imitate Non-substitutable RD à ¢Ã‹â€ Ã… ¡ à ¢Ã‹â€ Ã… ¡ à ¢Ã‹â€ Ã… ¡ Close relationship with Chinese military à ¢Ã‹â€ Ã… ¡ à ¢Ã‹â€ Ã… ¡ à ¢Ã‹â€ Ã… ¡ à ¢Ã‹â€ Ã… ¡ Price à ¢Ã‹â€ Ã… ¡ *Must meet at least 3 criteria to be a competitive advantage (CA). Value Chain Analysis Using the value chain analysis, we will analyse which are Huaweis operations segments that create value and those that do not. It is essential to understand these issues, as a business will only earns above-average returns when the value created is greater than the costs incurred to create that value. Primary activities Huaweis primary activities are marketing and sales, inbound logistics, outbound logistics and operations. Support activities Huaweis support activities are firm infrastructure, human resource management, service, technological development and procurement. Activities which are not of competitive advantages to Huawei can be outsourced to external vendors so that resources can be put to better use within the company. SWOT Analysis Strengths and Weaknesses Strengths Huawei have a strong RD team and high caliber employees which gives it an edge over its competitors. Being based in China, Huawei is able to manufacture and offer products at a lower price (typically 30% lower than those of established suppliers). In addition, with a low-cost workforce, Huawei spends less in RD but achieve comparable results with foreign technology companies who spend more. Ren Zhengfeis connection with the Chinese military enables Huawei to have the support from the Chinese government which is essential to working in China. Weaknesses Being a Chinese company, Huawei will be view in a different light compared to other companies from other countries. In general, the perception was that Chinese vendors were mainly relying on western engineering methods and were turning the higher margins and complex products into standard commodities. Thus, Huawei would have to move beyond this to be view as a serious global competitor. Huaweis lawsuit with Cisco gives rise to the issue that Huawei has infringed Ciscos patents and copyrights by copying its user interface, user manuals and source codes which inevitably affects Huaweis reputation in the United States. Key Success Factors Huawei is able to be successful as in general the Chinese market is a closed industry and foreign companies would need to joint ventures with local Chinese companies in order to enter the market, which will involve large equity investments. In addition, being a home-grown company, the Chinese will prefer to buy their products from Huawei, thus giving it an advantage in such a big emerging market. Furthermore, with Ren Zhengfeis connection to the Chinese military, it would have an unfair advantage over other companies. Secondly, since the onset, Huawei had focus on employing high caliber employees to form a huge RD team. Together with joint RD with other leading foreign companies, this has enables Huawei to come up with innovative products. Question 2. Perform an external analysis of Huawei. Based on your analysis, identify the possible opportunities and threats encountered by Huawei. (30 marks) Business Fundamentals Economics China overtook the United States to become the largest telecom market in late 2002 and by 2004; Chinas telecom industry had US$112 billion in business transactions. This is equivalent to an annual growth rate of 34.9% which was 3.7 times Chinas gross domestic product (GDP) growth rate of 9.5%. In addition, Chinas telecom equipment market will continue to grow annually at a compound rate of 10.9%, from US$30 billion to US$45 billion between 2004 and 2008. Stakeholder Management There are two major groups of stakeholders; market stakeholders and non-market stakeholders. Market stakeholders are also known as primary stakeholders and they include the employees, customers, suppliers and distributors of Huawei. Non-market stakeholders, also known as secondary stakeholders are people whom are affected by Huaweis actions but without being directly involved with any economic transactions with it. Marketing Huawei had to be aggressive to win contracts and typically, their products are about 30% cheaper than established brands. In addition, Huawei offer incentives when pitching for sales for major contracts. The External Environment The external environment of a company is divided into three major areas; the general, industry and competitor environments, each focusing on different aspects. The General Environment PESTL Model The general environment comprises of dimensions in the broader society that influence an industry and the firms within it. Using the PESTL model, we will gather the information and analyse each segment and its implication. Political Huaweis founder; Ren Zhengfei was from the Chinese military and this connection had created a guanxi network which few competitors could match. This relationship had helped Huawei secure big contract orders with the military during its early years. In addition, financial supports from state-owned banks were given to Huawei for its expansion plans overseas. However, this connection to the Chinese military had also affect Huawei, as a number of distributors in the United States were skeptical about the influence Huawei was subject to, and they were cautious of any implications. In addition, due to ownerships restrictions in China, most foreign firms would need to have a joint venture with local Chinese companies before they can enter the market. Hence, Huawei had an advantage in this aspect. Economics Huawei was the largest telecom equipment manufacturer in China with annual revenue of US$6.7 billion in 2005, and a net profit of US$470 million. At the same time, its market capitalization was estimated to be up to US$10 billion. Sociocultural Despite Huaweis efforts to fit into the United States culture, Huawei still met with difficulties when it first started operating in Plano, Texas in 2001. For a start, the Americans had difficulty pronouncing the companys name to the extent that Huawei had to come up with a working name. However, this caused confusion as the new name was not adopted nor promoted consistently and the Americans were confused by two different names belonging to the same company. To make matter worse, Huaweis employees had difficulty adapting to the Texas accent and their local culture. Huawei itself has a unique corporate culture within the company. Due to Ren Zhengfeis military background, he had instilled military style training for new employees and his employees were urged to learn from the behavior of wolves. He wants Huaweis marketing department to be aggressive, just like a pack of wolves. Technological Technological advances in the internet boom continued till 2006, and the technology choices and service requirements of service providers were getting more diversify. As previously mentioned, China had overtaken the United States to become the largest telecom market and hence, telecom service providers were now focusing on network improvement and value-added services rather than on infrastructure development. Huawei had the foresight to venture early and invested heavily in the third-generation (3G) mobile communications technology and it started its own research and development (RD) in Code-Division Multiple Access (CDMA) in 1995. And over the next few years, Huawei invested more than US$370 million in wide-band CDMA (WCDMA) technologies with a dedicated team of 3,500 RD employees deployed throughout research centres in China and other countries. In 2003, Huawei formed a 3G research joint venture with Japans NEC and Matsushita and entered the mobile handset market in early 2004 to familiarise itself with the 3G industry in future. At the same time, a joint venture was also formed with Siemens to test TD-SCDMA (Chinas home grown standard) mobile handsets and networks equipments. As a matter of fact, Huawei had invested one-third of its RD spending on 3G technologies for the past two years. Legal Huawei was sued by Cisco in the United States six months after setting up a subsidiary there. It had allegedly infringed a number of Ciscos copyrights and patents and Cisco was seeking damages in the lawsuit, which includes the discontinuation of Huaweis Quidway routers, and the impoundment and destruction of all Huaweis routers and manuals in the United States. By the time Cisco dropped its lawsuit in July 2004; many sales contracts which Huawei was pitching for were lost. To make matter worse, a Huaweis employee was caught taking photographs of high-tech equipment from Fujitsu in a trade show in Chicago in June 2004. The Industry Environment The Five Forces of Competition Model The intensity of competition and the profit potential of an industry are the functions of the five forces of competition; the threats of new entrants, bargaining power of suppliers, bargaining power of buyers, threat of substitute products and rivalry among competing firms. Threat of New Entrants There is a low to medium risk for Huawei for the threat of new entrants in the industry. Chinas telecom industry had grown to become the largest telecom market in the world and most of the leading global telecom equipment firms had already started operations in China by setting up joint ventures with local Chinese companies. Among the multinationals in China now are leading global telecom equipment firms such as Motorola, Nokia, Lucent Technologies and Siemens. Thus, it is already a competitive market with little room for new players. In addition, as previously mentioned, foreign companies wanting to enter the Chinese market would have to set up joint ventures with Chinese companies due to ownership restrictions and this usually involve equity investments. Hence, it is capital intensive for a new player to enter the market. Bargaining Power of Suppliers No evidence found in the case study. Bargaining Power of Buyers The buyers have a high bargaining power. Phone subscriptions had increased to 390 million mobile phone users and 348 million fixed-line users by October 2005. As there was low switching costs for customers, telecom service providers are focusing on network improvement and value-added services to win customers and make existing customers stay. In addition, Chinas telecom equipment market has been forecasted to grow at a 10.9% annual compound rate between 2004 and 2008, from US$30 billion to US$45 billion. Threat of Substitute Products There is a low threat of substitute products as there is basically no substitute for the industry. There is currently no other products that can offer the same usage and convenience offered by the telecom equipment industry. Rivalry Among Competing Firms There is a high rivalry among competing firms. Beside the influx of multinationals telecom enterprises, there are also a number of domestic companies that are becoming competitive. There is little differentiation among competitors and hence, customers have low switching costs. Besides Huawei, there are three more companies; ZTE, DTT and GDT that have started to emerge. Both Huawei and ZTE were expected to enter further into international markets in the near future, going neck-to-neck with the established multinational enterprises for the same customers. The Competitor Environment Intense rivalry creates a need for Huawei to understand its competitors and their objectives, strategies, capabilities and assumptions. To help Huawei prepare for a response to its competitor, four dimensions (future objectives, current strategy, assumptions and capabilities) about the competitor should be found out and understand. SWOT Analysis Opportunities and Threats Opportunities Having already facing difficulties entering the United States market, Huawei can present itself better in the United States by collaborating with some of the United States companies. In this way, customers will not perceive Huawei as a low-cost vendor. In addition, as long as Huawei delivers reliable equipments, quality service and continues its product development, it will pose a formidable opponent to foreign companies. Threats Huawei have to be wary of competition from companies from low-cost countries where they pose a direct threat. Question 3. Identify the business level strategy adopted by Huawei and discuss the strategic actions implemented by Huawei in supporting this strategy. (20 marks) Huawei had adopted an integrated cost leadership/ differentiation strategy for its business level strategy. With its focus on RD and owning more than 8,000 patents, Huawei is able to differentiate their products in many ways. In addition, being located in a low-cost workforce country, Huawei is able to have their products manufactured at a much lower cost compared to others. Huawei engages in both value-creating primary and support activities that enables them to simultaneously pursue cost leadership/ differentiation strategy. By having an efficient production, low costs can be maintained while creating products of unique value give rises to differentiation. Primary activities As mentioned in question 1, Huaweis primary activities are marketing and sales, inbound logistics, outbound logistics and operations. Marketing and Sales Huawei priced their products about 30% cheaper than other established brands and to make it more attractive, Huawei offers attractive incentives as a sales package when pitching for major contracts. Support activities Huaweis support activities are firm infrastructure, human resource management, service, technological development and procurement. Firm Infrastructure Huawei had a good infrastructure that enables it to effectively and consistently identify its external threats and opportunities, resources and capabilities and support core competencies. It had a very good relationship with the Chinese military which is paramount to its success in China. Human Resource Management Huawei focus on having high caliber employees to build up its RD team. With more than 85% of its employees having a bachelors degree and above, Huawei ensures that they are highly paid by Chinese standard. In addition, due to Ren Zhengfeis military background, new employees are put through intensive military style training for the initial months. Service To offer unparallel service to its customers, Huawei hires local personnel in customers home country as part of its strategy to tailor technologies and services according to customers needs. Technological Development Huawei ventured early and invested in third-generation (3G) mobile communications technology and it started its own research and development (RD) in Code-Division Multiple Access (CDMA) in 1995. With a dedicated team of 3,500 RD employees deployed throughout research centres in China and other countries, Huawei invested more than US$370 million in wide-band CDMA (WCDMA) technologies over the next few years. In addition, to familiarise itself with 3G industry, Huawei formed a 3G research joint venture with Japans NEC and Matsushita in 2003, and entered the mobile handset market in early 2004. At the same time, Huawei started a joint venture with Siemens to test TD-SCDMA (Chinas home grown standard) mobile handsets and networks equipments. Procurement Huawei has research centres both in China and overseas. It had a 21-storey research centre in Shenzhen, and six other research laboratories in Beijing, Shanghai, Nanjing, Huangzhou, Xian and Chengdu; a software development centre in Bangalore (India) and research facilities in Moscow (Russia), Stockholm (Sweden) and the Silicon Valley in California. Flexibility Flexibility is needed by firms in order to complete both primary and support activities that allow the production of differentiation products at relatively low costs. Three sources of flexibility are: Flexible manufacturing systems, information networks and total quality management systems. Flexible Manufacturing Systems Flexible manufacturing systems enable a firm to produce a variety of products in moderate quantities with minimum human intervention. Through either patent-mining or reverse engineering, Huawei had turned high-profit and complex products into standard commodities. In addition, to offer better differentiation products, Huawei hires local personnel in customers home country to tailor technologies and services according to customers needs. Information Networks By linking companies with their suppliers, distributors and customers, information networks provide another source of flexibility. Ren Zhengfeis relationship with the Chinese military had helped Huawei to have a close guanxi network which other competitors do not have, and this had helped Huawei to secure big contract orders. Furthermore, Huaweis major customers in China were the big players in the industry such as; China Telecom, China Mobile, China Netcom and China Unicom. Huaweis networks in China has over 400 million people across the country, occupying 25% of the mobile network market shares and supplying 80% of all SMS from China Mobile. Total Quality Management (TQM) Systems TQM emphasizes the companys commitment to the customer and to continuously improve process through usage of data-driven, problem-solving approaches from empowerment of employee groups and teams. Huawei is able to simultaneously reduce cost while making use of its ability to develop innovative products. This increases their flexibility which is beneficial to implementing an integrated cost leadership/ differentiation strategy. Question 4. What other strategic actions would you recommend to Huawei to compete better in the future? Justify your answer. (20 marks) Besides the current strategic actions which Huawei is already implementing, I would suggest that Huawei consider acquisition where Huawei will buys a controlling, or 100% interest in another company to make it Huaweis subsidiary business within its portfolio. They are several reasons for acquisitions and we shall look at each of them: Increased Market Power Market power exists when a firm is able to sell its goods or services above competition levels or when the costs of its primary or support activities are lower than those of its competitors. Hence, to increase its market power, Huawei can use horizontal acquisition where it acquires company competing in the same industry. Overcoming Entry Barriers Presently, Huawei experiences problems entering the United States market. Hence, by making a cross-border acquisition, Huawei can overcome these entry barriers and gives it more control over its international operations. Cost of New Product Development and Increased Speed to Market Acquisitions allow Huawei to gain access to current and new products that are unique to the acquired firm. Returns are more predictable as the performance of the acquired firm products can be observed and assessed prior to acquisition. Lower Risk Compared to Developing New Products As the results of an acquisition can be easily and accurately estimated than that of developing a new product, Huawei will find that there are lower risks involved. Increased Diversification Huawei can find it easier to develop and introduce new products through the acquired firm as it may be difficult to develop products that deviate from their current product lines. Reshaping Firms Competitive Advantage Competitive rivalry can affects Huaweis profitability. Thus, to reduce the effect of an intense rivalry, acquisitions actually reduce Huaweis dependence on one or more products or markets. This will in turn alters Huaweis competitive scope. Learning and Developing New Capabilities Acquisition can allows Huawei to gain new capabilities which it does not currently possess. Through acquisition, Huawei can broaden their knowledge base and reduce inactivity. In addition to acquisition, Huawei can also have a nonequity strategic alliance with other companies. A nonequity strategic alliance is a form of alliance where two or more companies have a contractual relationship such that they share some of their unique resources and capabilities to create a competitive advantage. This is used in more uncertain situations, and companies do not establish any independent company and hence do not have any equity positions. Through nonequity strategic alliance, Huawei can have licensing agreements, distribution agreements, and supply contracts with other alliance companies. Usually, outsourcing commitments are specified in the form of nonequity strategic alliance. In conclusion, I would recommend that Huawei consider acquisition and nonequity strategic alliance as its business strategy in the future so that it can better compete with other competitors.

Kids should be monitored on the internet Essay

The internet is known for many miraculous advances in today’s technology. We have an unlimited quantity of knowledge on this so-called information super highway. Plus we can purchase merchandise, and talk to friends and family from around the world without leaving the comfort of our own homes. Seems great right? Sure, but if it’s placed in the wrong hands all of this can be spoiled. Particularly when a child is sitting behind the computer screen. This is why I believe children should be monitored while being on the World Wide Web. There are numerous dangers out there that both parents and children should be aware of. First, there is the subject of the â€Å"new and improved† way of shopping, on-line. If a child wonders onto a website of this sort then the child may be able to by something that cannot be afforded, or something the child is prohibited to own, but this is only the beginning of the problems your youngster will encounter if he or she is unsupervised or uneducated about on-line purchasing sites. They might reveal important information such as name, address, credit card, number etc., and if a website is not secure (make sure the website as a privacy policy of some sort) then a hacker -someone who illegally gains access to and sometimes tampers with information in a computer system- may use your personal data for things such as identity theft, and they might even want to learn the whereabouts of you and your little one. It ordinarily doesn’t get this extreme, but you should never take any chances when dealing with something this serious. This leads me to my most important issue. Pedophiles and pornographers on-line. This is an utmost danger for kids on the internet. Kids can find themselves on a pornographic website unintentionally while just surfing the web. For instance if they type the wrong characters into the address bar (Examples: typing .com instead of .org) you may be asking yourself â€Å"Why is this allowed to happen, shouldn’t there be guidelines?† Well in 1996 congress passed a provision known as the Communications Decency Act, (CDA) which was designed to protect children from indecent material on-line. In 1997 the Supreme Court ruled the CDA unconstitutional. It was said to be  against the first amendment, freedom of speech. Lastly, we are on the most critical of things. On-line pedophiles or â€Å"Internet Predators† These are people who prey on children and persuade them to do things that the predator desires. Usually without the child knowing or realizing what is happening is wrong. Predators try and find children on-line such as websites, chat rooms and even e-mail. Usually the predator will try and make friends with the unsuspecting child often pretending to like the same things or even to be the same age as the child. After corresponding with the child for a while the predator will usually want to talk on the phone or meet in person. This could lead to unspeakable situations where the child may be sexually assaulted or even killed. In a study done in 2000, it was discovered that nearly one in five youths had received an unwanted sexual solicitation or approach. It is extremely saddening to hear about these dreadful crimes. Although it is chilling to hear about these crimes, there are ways to protect yourself and your young-ones from the dark places on the internet. First, parents must educate themselves about cyberspace. Most parents don’t even know what a chat room or a screen name is. Another way to keep internet safe is to have your computer in a public place in your home such as the living room or kitchen area. You may be saying to your self that you can’t watch your child all day, but in cases like this you can always get some kind of software that allows you to block certain web pages and even sites with key words (example: drugs, sex, violence) Never forget though not to be too over protective, because if something does happen your kids might be afraid to mention it, in fear that you will be angry with them. In case of an emergency or you just have a question about online safety call the CyberTipline (1-800-843-5678)

A Review of Good Poverty Essay Topics

A Review of Good Poverty Essay Topics The 5-Minute Rule for Good Poverty Essay Topics Quantitative data are usually numbers, example surveys and census may be superior supply of such info. Choose which sources that you want to use to assist you. You should employ a significant amount of sources. You may consist of secondary sources and share arguments about the topic. Use what you read to assist you create some search terms, and to aid you choose your own position. It can be challenging to think of a topic off the surface of your head. Our site features custom writing help and editing aid. The Pain of Good Poverty Essay Topics An increasing number of aid appears to be going to minorities in which there's a high density (like African-American or Hispanic communities). One of the principal sources of poverty is the shortage of investment later on in any respect levels. None of us has power over natural forces and at times natural occurrences can result in poverty. Sometimes people with power ensure that individuals continue being poor so they can supply the essential labor. There are various perspectives to think about with poverty and you must get a point of interest to assist you present an intriguing argument you may prove. It is in fact a relative concept. In the modern society, gender means much more than it used to. International poverty comes in plenty of shapes and sizes. There are a lot of things to argue when it regards the law. The reasons might be absolutely different. Even the very best writer on earth cannot compose a high-quality academic paper the evening before it's due. The primary aim of topic choice for a proposal essay is to demonstrate the idea can be put into place in practice. Therefore, for your convenience, you have a superb chance to monitor the development of the assigned writer and make sure an essay will be ready in a timely method. A good example will give a general idea. The Basics of Good Poverty Essay Topics You Will be Able to Benefit From Beginning Today There are lots of aspects about a sport that may be argued in an essay. When it has to do with writing an argumentative essay, the most essential issue to do is to select a topic and an argument which you can really get behind. Once you get your proposal essay ideas, now is the time to get started writing. Most issues can have essays on all the aforementioned questions. What's more, if you check several essay samples with distinct titles based on this issue you will need to cover, it would be far less difficult to make think up your ideal headline. Books should not be banned. As tempting as it might appear to skip past the extra info and go right to the list of persuasive essay topics, don't do it. The option of compare and contrast essay topics isn't a simple task because you must demonstrate your analytical skills. Then you are able to compare the word with different terms that are very similar to your topic. Quite frequently, the very best topic is one which you truly care about, but you also will need to get ready to research it. You will probably locate a different and terrific topic you will love to write about. The Honest to Goodness Truth on Good Poverty Essay Topics Year round school isn't a good idea. Everything on earth is interrelated. For instance, you can pick a topic for elementary, middle, or higher school. Some feel parents ought to be allowed to provide permission for their minor children to acquire tattoos, since they are making the decision for their own children. Together with the UK Essay Help undergraduates cannot get worried about the time but delight in a complete life. Music censorship and the way it's affecting us.

Sperry/Maclennan Architects and Planners Essay - 1031 Words

Read Case 3-2, â€Å"Sperry/MacLennan Architects and Planners,† located at the end of Chapter 3 in the text, Marketing Research, by Aaker, Kumar, and Day. Prepare a 1,050-1,400-word case study analysis of the case. Be sure to address the following in your analysis: a. Describe the situation discussed in the case. b. Identify the key issues for the organization in your selected case. c. Discuss possible ways in which the organization can address these issues. d. Based on your analysis of the case, explain the value of market research in the global community. Summary â€Å"Sperry/MacLennan Architects and Planners,† Summary of the company In August 1988, a junior partner and director of Sperry/MacLennan or better known as (S/M), which is†¦show more content†¦Although, salaries were a major business expense, capital and etc. accounted for only 4.5 percent of revenue. Now it is late August, and with the weather cooling, Mitch Brooks reflects on his newest task, planning for the coming winter’s activities. The company’s reputation in the Canadian sports facility market is secure. The Industry It is imperative that the architect convince the client that he or she has the necessary experience and capability to undertake the project and to complete it satisfactorily. S/M has found with its large projects that the amount of time spent meeting with the client requires some local presence, although the design need not be done locally. Architects get business in a number of ways. â€Å"Walk-in† business is negligible, and most of S/M’s contracts are the result of one of the following five processes: client gives a referral. A juried design competition is announced client publishes a â€Å"Call for Proposals† or a â€Å"Call for Expressions of Interest† as the start of a formal selection process. A potential client invites a limited number of architectural firms to submit their qualifications as the start of a formal selection process, or potential building and contacts the client, presenting its qualifications Although juried competitions are not that common, the publicity possible from success in landing this work is important to S/M. The company has foundShow MoreRelatedGlobal Market Research Case Study Analysis: Sperry/MacLennan1354 Words   |  6 PagesStudy Analysis: Sperry/MacLennan The Business Dictionary defines opportunity as an â€Å"exploitable set of circumstances with uncertain outcome, requiring commitment of resources and involving exposure to risk† (Opportunity, 2012, para. 1). To grow and prosper, an organization needs to seek continually opportunities to do so; thus the subject of the case study â€Å"Sperry/MacLennan Architects and Planners† (Aaker, Kumar, Day, 2007, pp. 72-75). In this case study, Sperry/MacLennan considers its nextRead MoreEssay on Sperry/MacLennon Architects and Planners1132 Words   |  5 PagesGlobal Market Research Case Study Analysis: Sperry/MacLennon Architects and Planners The firm, Sperry/MacLennan Architects and Planners, is a successful Canadian enterprise. The company has sustained itself for many years since its inception in the 1970s; it has survived slow periods, and overall has been successful for many years. The company is at a crossroads and is ready to consider new business endeavors and developments. It is considering expanding its operations to the United States;Read MoreMarketing Research Case Study Essay1092 Words   |  5 PagesMarketing Research Case Study: Sperry/MacLennan Architects and Planners Introduction Marketing Research can be designed for many scenarios. It is often referenced in existing companies to understand how clients purchase their product, competition or how to best communicate with the audience. This type of research is also necessary in a successful world-wide expansion as it provides a company with a blue print of how to grow. This paper will examine a global expansion case study and how to performRead MoreMarketing and Market Research1746 Words   |  7 Pages|1 | |Discussion Questions |Respond to weekly discussion questions. |Daily |1 | |Individual |Resources: Case 3-2: Sperry/MacLennan Architects and Planners of Marketing Research (Aaker, |Day 7 |10 | |Global Market Research Case |Kumar, Day): | | | |Study